A Long-Lasting Matte Lip That’s Gorgeous, Hydrating and Easy to Apply

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Nothing finishes a look like a stay-all-day matte lip in just the right color. That’s why our new Shade Lipstix, available in six show-stopping colors, are going to become your new secret weapon.


One big reason? We’ve flipped the script on traditional matte lips by taking everything you love about liquid-to-matte lipsticks and reimagined in a creamy, matte crayon. That gives you so much control as you apply—and you won’t need to worry about using a liner.


Plus, we’ve formulated the product with ultra-rich Shea Butter to nourish and condition your lips, helping our six shades glide on flawlessly.

Six OMG-Worthy Colors To Mix and Match

These six lush, easy-to-apply shades will help you feel like the “it girl” that you are:


Prom King: A Must-Have True Red

Oh, the classic red lip. We love it paired with a black blazer and jeans or a little red dress. Be bold and be you with this essential, which—if we may so ourselves—belongs on every gal’s counter.

La La Land: A Cinnamon for All Seasons

Some cinnamons are too brown. Others, too red. But ours is just right. While La La Land will give you all the Pumpkin Spice Latte vibes, it’s mature and natural enough to rock year-round.

213: A Reddish-Brown for a Classic LA Look

213 is LA’s original area code, and you’ll feel like a native Los Angeleno rocking this red-gone-neutral. Sweet enough for date night and sharp enough for an interview, there’s nothing you can’t do in this hue!

Hermosa: A Beach-Babe Coral

Transition from beach volleyball to bonfire in this sunkissed coral named after one of LA’s most famed shorelines. This bright-but-natural pink was made to pair with a bikini top and cutoffs.

Fri-Nally: A Raspberry To Jumpstart Your Weekend

Forget about your inbox and rush to meet your squad in this no-worries berry made for all skin types. Confident, sweet and sexy, this raspberry shade is so pretty it’s almost NSFW.

Beach Please: A Perfect, Sandy Nude

Understated can be super sexy, and this creamy nude is practically begging for beach waves and a cheeky one piece. Life’s a beach, so relax, unwind and dive right in to this soft, sandy shade.


Our six California-cool Shade Lipstix are gorgeous, transitional and… of course… inspired by you! Pick out your new go-to hue or grab ‘em all—at $9.00 a piece, you don't have to settle for just one!